Ponder. Conspire. Digitize.

Good article by Kimberly A. Whitler, What Leaders Need To Know About Augmented Reality

The consumer (and business) impacting potential of augmented reality (AR) is significant, making it one of the hottest topics for business leaders. AR is a promising new technology that can help improve both the way business operates as well as how the consumer experiences products and services. For many, however, it is still a concept that hasn’t become a reality. To help shed light on the topic, I provide five must-read articles below.